https://ogma.newcastle.edu.au/vital/access/ /manager/Index ${session.getAttribute("locale")} 5 Sounding it out! Phonetic symbolism and children's brand name preference https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:11610 Wed 11 Apr 2018 13:58:32 AEST ]]> Naming brands: implications for children's brand awareness https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:9175 Wed 11 Apr 2018 10:31:27 AEST ]]> Knowledge of proprietary and generic drug names among hospital prescribers: time to mandate generic prescribing? https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:31402 Sat 24 Mar 2018 08:45:17 AEDT ]]> Communicating product size using sound and shape symbolism https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:24112 Sat 24 Mar 2018 07:11:41 AEDT ]]>