Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective
Carlson, Jamie, Rahman, Mohammad M., Rosenberger III, Philip, Holzmüller, Harmut H.
Cultivating group-oriented travel behaviour to major events: assessing the importance of customer-perceived value, enduring event involvement and attitude towards the host destination
Carlson, Jamie, Rosenberger III, Philip J., Rahman, Mohammad M.
A hierarchical model of perceived value of group-oriented travel experiences to major events and its influences on satisfaction and future group-travel intentions
Modelling value drivers of group oriented travel experiences to major events and its influences on satisfaction and future travel intentions
Carlson, Jamie, Rosenberger III, P. J., Rahman, Mohammad M.
Go with the flow: engineering flow experiences for customer engagement value creation in branded social media environments
Carlson, Jamie, de Vries, Natalie Jane, Rahman, Mohammad M., Taylor, Alex
Feel the VIBE: examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media
Carlson, Jamie, Rahman, Mohammad M., Taylor, Alexander, Voola, Ranjit
Engaging Gen Y customers in online brand communities: a cross-national assessment
Carlson, Jamie, Rahman, Syed Mahmudur, Rahman, Mohammad M., Wyllie, Jessica, Voola, Ranjit
Are you sure you would like to clear your session, including search history and login status?