Antecedents and consequences of children's brand community participation: a replication and extension study
You see froot, you think fruit: examining the effectiveness of pseudohomophone priming
Examining the automaticity of product placement effects
Examining the nature of Australian child-directed magazine advertising
Sounding it out! Phonetic symbolism and children's brand name preference
The influence of product placement prominence on consumer attitudes and intentions: a theoretical framework
Business and consumer communication via online social networks: a preliminary investigation.
Group think or effective data collection? Conducting survey research with children
Are you sure you would like to clear your session, including search history and login status?