User experience sharing: understanding customer initiation of value co-creation in online communities
- Creator: Chen, Tom , Drennan, Judy , Andrews, Lynda , Hollebeek, Linda D.
- Resource Type: journal article
- Date: 2018
Exploring positively- versus negatively-valenced brand engagement: a conceptual model
- Creator: Hollebeek, Linda D. , Chen, Tom
- Resource Type: journal article
- Date: 2014
Epilogue to the special issue and reflections on the future of engagement research (commentary)
- Creator: Hollebeek, Linda D. , Conduit, Jodie , Sweeney, Jill , Soutar, Geoffrey , Karpen, Ingo O. , Jarvis, Wade , Chen, Tom
- Resource Type: journal article
- Date: 2016
S-D logic – informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM
- Creator: Hollebeek, Linda D. , Srivastava, Rajendra K. , Chen, Tom
- Resource Type: journal article
- Date: 2019