Your selections:
- Giráldez-Cru, Jesús, Chica, Manuel, Cordón, Oocar, Herrera, Francisco
A conceptual framework to manage e-loyalty in business-to-consumer e-commerce
- Carlson, Jamie, Sinnappan, Suku, Kriz, Anton
A decision-making framework for adoption of e-procurement
- Aisbett, Janet, Lasch, R., Pires, Guilherme
A decision-making framework for adoption of e-procurement
- Aisbett, Janet, Lasch, Rainer, Pires, Guilherme
- Ward, Steven, Pecotich, Anthony, O'Cass, Aron, Julian, Craig C.
An Integrative Decision-Making Mechanism for Consumers’ Brand Selection using 2-Tuple Fuzzy Linguistic Perceptions and Decision Heuristics
- Giraldez-Cru, Jesus, Chica, Manuel, Cordon, Oscar
Analysis of alcohol industry submissions against marketing regulation
- Martino, Florentine Petronella, Miller, Peter Graeme, Coomber, Kerri, Hancock, Linda, Kypri, Kypros
Applying the future time perspective scale to advertising research
- Kuppelwieser, Volker G., Sarstedt, Marko
- Pandit, Ameet, Vilches-Montero, Sonia
Brand positioning and its usefulness for brand management: the case of Apple Inc
Branding processes and brand / marketing strategy alignment - the case of two B2B industries in Australia
Business Network Analytics: From Graphs to Supernetworks
Buy now pay later services as a way to pay: credit consumption and the depoliticization of debt
- Cook, Julia, Davies, Kate, Farrugia, David, Threadgold, Steven, Coffey, Julia, Senior, Kate, Haro, Adriana, Shannon, Barrie
Children’s exposure to television food advertising contributes to strong brand attachments
- Kelly, Bridget, Boyland, Emma, King, Lesley, Bauman, Adrian, Chapman, Kathy, Hughes, Clare
Clustering consumers based on trust, confidence and giving behaviour: data-driven model building for charitable involvement in the Australian not-for-profit sector
- de Vries, Natalie Jane, Reis, Rodrigo, Moscato, Pablo
Conceptualising the application of relationship marketing orientation to the internal business environment
- Pires, Guilherme, Cheung, Rachel Shuk Yee
Concert attendee behaviour: the influence of motivations, fan identification and product involvement
Construction of a measure of an organizational sensemaking system and its consequences for organizational performance
Contemporary developments in marketing channel literature and the implications for the determinants of international student choice
Customer satisfaction with sommelier services of upscale Chinese restaurants in Hong Kong
- Lau, Tommy, Cheung, Man Lai, Pires, Guilherme D., Chan, Carol
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