Your selections:
- Wyllie, Jessica, Baxter, Stacey, Kulczynski, Alicia
Measuring motivations for popular music concert attendance
- Kulczynski, Alicia, Baxter, Stacey, Young, Tamara
The influence of product placement prominence on consumer attitudes and intentions: a theoretical framework
- Jones, Kirsty, Vilches-Montero, Sonia, Baxter, Stacey
Names versus faces: examining spokesperson-based congruency effects in advertising
- Ilicic, Jasmina, Baxter, Stacey, Kulczynski, Alicia
Pseudohomophones as brand names: Prioritising the emotionally interesting homophone
- Ilicic, Jasmina, Baxter, Stacey, Kulczynski, Alicia
Fit in celebrity-charity alliances: when perceived celanthropy benefits nonprofit organisations
- Ilicic, Jasmina, Baxter, Stacey
Antecedents and consequences of children's brand community participation: a replication and extension study
- Hook, Margurite, Baxter, Stacey, Kulczynski, Alicia
Antecedents and consequences of participation in brand communities: A literature review
- Hook, Margurite, Baxter, Stacey, Kulczynski, Alicia
- Hook, Margurite, Baxter, Stacey, Kulczynski, Alicia
- Hook, Margurite, Baxter, Stacey, Kulczynski, Alicia
Examining the automaticity of product placement effects
- Hook, Margurite, Rosenberger III, Philip J., Baxter, Stacey
Business and consumer communication via online social networks: a preliminary investigation.
- Browne, Rebecca, Clements, Elise, Harris, Rebecca, Baxter, Stacey
Naming brands: implications for children's brand awareness
- Baxter, Stacey, Webster, Cynthia
Sounding it out! Phonetic symbolism and children's brand name preference
- Baxter, Stacey, Lowrey, Tina M.
You see froot, you think fruit: examining the effectiveness of pseudohomophone priming
- Baxter, Stacey, Ilicic, Jasmina, Kulczynski, Alicia
- Baxter, Stacey, Perkins, Alicia
Learning through experience: the impact of direct experience on children's brand awareness
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