Electronic word-of-mouth and information overload in an experiential service industry
- Creator: Furner, Christopher Paul , Zinko, Robert , Zhu, Zhen
- Resource Type: journal article
- Date: 2016
Understanding e-WOM influence using social location based services: qualitative evidence from service encounters
- Creator: Lucas, Ben , Carlson, Jamie
- Resource Type: conference paper
- Date: 2012