- Title
- Individual social issue experiences: an exploration of the future orientation of individuals, perceived consequences and feeling
- Creator
- Griffin, Deborah; O'Cass, Aron
- Relation
- Australia and New Zealand Marketing Academy Conference (ANZMAC 2008). Australia and New Zealand Marketing Academy Conference 2008: Shifting the Focus from Mainstream to Offbeat (Sydney, N.S.W. 1-3 December, 2008)
- Relation
- http://www.anzmac2008.org/_Proceedings/Index.html
- Publisher
- 2008 Conference Secretariat/Promaco Conventions
- Resource Type
- conference paper
- Date
- 2008
- Description
- Previous research has demonstrated that an individual's behaviour can be predicted on the basis of their time orientation. This study extends this view by examining individuals' self reported behaviour across two social issues (excessive alcohol consumption and speeding) in order to understand the relationship between immediate versus future time orientation, feelings and consequences in relation to two important social issues. A web-based self administered survey was utilised to gather data from a convenience sample of largely university staff and students. The results indicate that future oriented individuals are more likely to assess few negative consequences and anticipate more positive feelings associated with their experiences related to the social issue.
- Subject
- behaviour; time orientation; consequences; feelings
- Identifier
- http://hdl.handle.net/1959.13/802430
- Identifier
- uon:6090
- Identifier
- ISBN:1863081445
- Language
- eng
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