- Title
- Reputation Transfer
- Creator
- Teubner, Timm; Hawlitschek, Florian; Adam, Marc T. P.
- Relation
- Business and Information Systems Engineering Vol. 61, Issue 2, p. 229-235
- Publisher Link
- http://dx.doi.org/10.1007/s12599-018-00574-z
- Publisher
- Springer
- Resource Type
- journal article
- Date
- 2019
- Description
- Peer-to-peer platforms for selling, renting, and servicing have become a popular alternative to conventional e-commerce channels (Sundararajan 2016). With billions in venture capital and significant market evaluations, the most prominent players in this platform economy have even entered the league of long-established industry incumbents in their respective domains (Stummer et al. 2018). Platforms such as Airbnb, BlaBlaCar, eBay, and many others enable users to take the roles of consumers and/or providers in transactions with other (private) individuals. With an estimate of €27.9bn in annual consumer spending in the EU, economic activity in peer-based online markets is substantial and growing (EU 2017). Importantly, the transactions facilitated on such peer-to-peer platforms critically rely on a sufficient level of trust between the individual consumers and providers. To this end, users need to establish and maintain a reputation on these platforms, based upon which future transaction partners decide whether to engage in a transaction with them or not (Ert et al. 2016; Hawlitschek et al. 2016).
- Subject
- reputation; trust; platforms; signaling; sharing economy; data portability
- Identifier
- http://hdl.handle.net/1959.13/1467602
- Identifier
- uon:47857
- Identifier
- ISSN:0937-6429
- Language
- eng
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