- Title
- Should we use single items? better not
- Creator
- Sarstedt, Marko; Diamantopoulos, Adamantios; Salzberger, Thomas
- Relation
- Journal of Business Research Vol. 69, Issue 8, p. 3199-3203
- Publisher Link
- http://dx.doi.org/10.1016/j.jbusres.2016.02.040
- Publisher
- Elsevier
- Resource Type
- journal article
- Date
- 2016
- Description
- Bergvist (2016, this issue) and Rossiter (2016, unpublished) claim that the conclusions of Sarstedt, Diamantopoulos, Salzberger, and Baumgartner (2016) are unwarranted as the study's methodology is flawed. This paper begs to differ.
- Subject
- single items; multi-item scales; measurement theory; C-OAR-SE; expert raters
- Identifier
- http://hdl.handle.net/1959.13/1343345
- Identifier
- uon:29139
- Identifier
- ISSN:0148-2963
- Language
- eng
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