- Title
- Still the British model?: the BARB versus Nielsen
- Creator
- Balnaves, Marc
- Relation
- Television Audiences Across the World: Deconstructing the Ratings Machine p. 53-68
- Publisher Link
- http://dx.doi.org/10.1057/9781137345103
- Publisher
- Palgrave Macmillan
- Resource Type
- book chapter
- Date
- 2014
- Description
- Audience ratings are, in a very real sense, a Bourdieu field. Ratings actors invest in the field – illusio – to the point where they believe in it – doxa. For Bourdieu, habitus, illusio and doxa all operate in the context of a field and its practices – ‘the game’. In the game: [W]e have stakes (enjeux) which are for the most part the product of competition between players. We have an investment in the game, illusio (from ludus, the game): players are taken in by the game, they oppose one another, sometimes with ferocity, only to the extent that they concur in the belief (doxa) in the game and its stakes; they grant these a recognition that escapes questioning. (Bourdieu and Wacquant, 1992: p. 98, emphasis in the original) In this chapter we will look at one of the most successful joint industry committees, BARB (Broadcasters’ Audience Research Board), responsible for providing the official measurement of United Kingdom television audiences. BARB is a direct result of the evolution of ‘the game’ in the United Kingdom. That game involved the development of a panel(s) that are, technically, no different from those created in other countries around the world. However, most of the major players are inside the fence, not outside of it, and consensus is built within the technical committees and their associated briefings. The public is not directly involved on this side of the equation.
- Subject
- television; audiences; British model; BARB; television ratings
- Identifier
- http://hdl.handle.net/1959.13/1066290
- Identifier
- uon:18069
- Identifier
- ISBN:9781137345097
- Language
- eng
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